Careers in Communications Speaker Panel
Mar 19, 2019 05:00 PM
to
07:00 PM
CC-101, Career Centre, 192 King St. N., Waterloo
Registration Deadline: Mar 19, 2019 05:00 PM
Join us as we welcome Laurier alumni working in the communications field who will share their career experiences and advice. Attending this event is a great way to learn about potential career options and expand your professional network.
Panellists include:
- Kim Fielding, BA '98, Senior Copywriter, Barefoot Creative
- After graduating Wilfrid Laurier with a B.A. in Honours English with the Business Administration option, Kim chose to follow the management route and accepted a job in downtown Toronto. It didn't take long to realize this was not a good fit. She decided to switch career paths and started with Barefoot Creative. Since then Kim has had the privilege of helping international clients raise awareness and funds for their causes. While she has worked as an account manager and junior creative director, currently Kim focuses on writing. She has traveled to India and throughout Canada gathering resource for her clients so she can communicate their message in a personal and engaging way. Every day is a new adventure.
Kim has lived in Waterloo all her life and she and her husband are raising two teenage boys in this great city. In her downtime, you can find Kim in her studio making stained glass pieces, or she's reading, writing or playing music. She and her family share their home with a dog named Milo and a cat named Sheldon.
- After graduating Wilfrid Laurier with a B.A. in Honours English with the Business Administration option, Kim chose to follow the management route and accepted a job in downtown Toronto. It didn't take long to realize this was not a good fit. She decided to switch career paths and started with Barefoot Creative. Since then Kim has had the privilege of helping international clients raise awareness and funds for their causes. While she has worked as an account manager and junior creative director, currently Kim focuses on writing. She has traveled to India and throughout Canada gathering resource for her clients so she can communicate their message in a personal and engaging way. Every day is a new adventure.
- Lisa Gu, MA '13, Employer Branding Communication Specialist, Princeton Holdings Limited
- At the age of 13, a small town girl in China had her first English class, and she was hooked. After graduating from university as an English major, she worked at a multinational company in China and learnt how to build trust with people from different cultures. Yet as a communications officer, she sometimes wondered, "What is communication?"
That curiosity drove her to Canada to finish her MA in Communication Studies at Laurier.
Today, she is an employer branding specialist, applying smart marketing tactics to recruit and retain the best talent. At night, she is an Airbnb Superhost, using big data and smart technology to convert viewers into guests.
- At the age of 13, a small town girl in China had her first English class, and she was hooked. After graduating from university as an English major, she worked at a multinational company in China and learnt how to build trust with people from different cultures. Yet as a communications officer, she sometimes wondered, "What is communication?"
- Sumaiya Moosa, BA ' 17, Planned Giving Specialist, Arthritis Society
- A career philanthropist, Sumaiya's experience ranges from promoting human rights organizations to working with health charities – all with a continued focus on bettering the lives of Canadians.
Presently, Sumaiya is a Planned Giving Specialist who guides philanthropic Canadians in planning their legacy, and helping to change the lives of millions living with Arthritis.
Sumaiya is also a passionate volunteer and remains actively involved with a number of non-profit organizations. She has worked with the Canadian Cancer Society, Kids Help Phone, Muslim Awards for Excellence (MAX), Believe for Kids, and the Canadian Landmine Association.
- A career philanthropist, Sumaiya's experience ranges from promoting human rights organizations to working with health charities – all with a continued focus on bettering the lives of Canadians.
- Sandy Pell, Senior Manager, Corporate Communications, Vidyard
- Sandy Pell has led corporate communications and public relations for Canada's hottest, high-growth, tech startups. Today, she's at Vidyard, the video platform for business, which boasts customers including LinkedIn, Microsoft, HubSpot, Salesforce, Marketo, and others. Prior, Sandy led public relations at Hootsuite, the social media management platform, during its transformation from 30-person garage startup to a global enterprise leader with more than 1000 employees and 15 million users.
In 2015, Sandy was selected as one of Canada's Top 20 TechWomen in partnership with the C100 and the Canadian Consulate San Francisco and Silicon Valley, and in 2014 as one of the 'Top 30 Under 30 in PR'. She provides ongoing mentorship, guidance, and support to the communications community with leading universities including UBC, SFU, and Laurier. Sandy co-founded YVRPR (Vancouver public relation) and has recently founded WRPR (Waterloo public relations), networking groups which are now attended by nearly 250 senior communications professionals in their respective regions.
In her spare time, she and her partner paint large-scale, custom commercial murals and illustrations for global brands. Recently, they were selected by Lürzer's Archive as two of the Top 200 Best Illustrators Worldwide 2016/2017, the celebrated creative resource for advertising professionals worldwide. Sandy lives in the Waterloo region, Ontario with her husband, their puffy white husky and fluffy orange cat.
- Sandy Pell has led corporate communications and public relations for Canada's hottest, high-growth, tech startups. Today, she's at Vidyard, the video platform for business, which boasts customers including LinkedIn, Microsoft, HubSpot, Salesforce, Marketo, and others. Prior, Sandy led public relations at Hootsuite, the social media management platform, during its transformation from 30-person garage startup to a global enterprise leader with more than 1000 employees and 15 million users.
We are committed to providing inclusive programs and services to all students and alumni. Please contact us if you require accommodation for a disability.
Each year, the Career Centre hosts a number of speaker panels covering various themes. Attend panels to gain information and advice about a range of careers you may not have previously considered!
2019 Speaker Series:
- Careers in Natural Health Speaker Panel - Tuesday, January 22, 2019
- Careers in Digital Marketing Speaker Panel - Tuesday, January 29, 2019
- Careers in Government and Public Service Speaker Panel - Tuesday, February 5, 2019
- Careers in Human Resources Speaker Panel - Tuesday, March 5, 2019
- Careers in Communications Speaker Panel - Tuesday, March 19, 2019
Further expand your network by joining Laurier's hub on laurier.tenthousandcoffees.com, our exclusive networking community of alumni, students, faculty and staff.